BYTA

Disciplines

  • Story-Boarding
  • Art Direction
  • Photography
  • Post-Production
  • Digital Ads

Production Director

Alexander Stein

Digital Coordinator

Sven Andersson

Brief

Byta is a sustainable, reuseable cup and bottle brand looking to stand out from the competition that tend to lean in hard to millennial influencer or outdoor adventure content themes.

Findings

After testing various lifestyle and studio images, we found that most followers reacted best to minimal, high-contrast studio images both with and without illustrating a variety of quirky uses for the products.

Production Director

Alexander Stein

Digital Coordinator

Sven Andersson